Business

Green is the New Black- Why Kraft Box Packaging is Making Noise

Published

2 years ago

March 6, 2023

Bchcomber

Around the beginning of 2020, the world’s largest forest caught fire. This had a significant effect! This incident shocked the entire human race. And people began paying attention to the environment. As a result, companies started introducing environmentally friendly products like Kraft box packaging.

Global consumers and numerous businesses are working to transition to going green as soon as possible. Research indicates that in 2021, 50% of all new products were sustainable. The brands concentrated on sustainable marketing strategies as a result of this data.

The same was the case with the packaging industry. Traditional product packaging materials are harmful to the environment. However, increasing consumer environmental awareness has pushed brands to turn to sustainable packaging, such as Kraft boxes.

Implementing green packaging in your brand’s operations is a necessity now more than ever. So let’s dig into how Kraft’s packaging benefits your business!

kraft

What Are Kraft Boxes?

About 32% of all the plastic used in the packaging industry ends up in the trash. This is because it takes millions of years to decompose. Kraft is an eco-friendly approach to plastic packaging. Kraft boxes are made from renewable and biodegradable packaging materials.

These custom boxes are the number one choice for many businesses. Their rustic appeal is the secret ingredient for endless branding approaches. Moreover, they are made from 100% post-consumer recycled materials, the icing on the cake.

Don’t judge these boxes by their rustic brown appearance. You can design the package how you want, which is highly flexible. Then, imprint the company’s name and logo. And you are on your way to improving your brand identity.

Benefits of Kraft Paper Packaging for Your Business

Why are so many businesses willing to switch to Kraft paper boxes? Aside from the rise in demand for sustainable packaging, Kraft packaging has various benefits. Let’s discuss these benefits in detail!

Versatile

Kraft boxes can be used in various industries. From food to clothing, you can encase your products elegantly inside these boxes. No matter what type of product you sell, you have the option to choose Kraft packaging.

Product Protection

Kraft box packaging is known for its strength and durability. It can protect products during transportation and prevent damage. In addition, Kraft paperboard is resistant to tears and punctures. This durability makes it a reliable packaging material for various products.

“Kraft box packaging provides superior protection for products. Its strength and durability ensure that products arrive in good condition.”

– Kevin Gaudin, President at PacTec Packaging Corporation

The durability of the Kraft boxes can help you to win customer loyalty. How would it happen? When a customer receives a safe product in a fascinating box, it will leave a positive image of your brand.

Eco-friendly

Kraft packaging is made from renewable resources. It is 100% compostable and allows you to work on a sustainable framework. Kraft box packaging can decompose quickly and does not harm the environment. It is also recyclable, reducing the carbon footprint on our planet.

“Kraft paperboard is an eco-friendly material that is biodegradable and recyclable. This will make it a sustainable packaging option for businesses.”

– Emily Ruff, packaging specialist at the Sustainable Packaging Coalition

The eco-friendliness of these boxes can help your business to grow. A study shows that 69% of consumers said sustainability is the most important practice. They are willing to pay more for products encased in eco-friendly packaging.

With the increasing sustainability hype, implement green packaging into your supply chain. Imprint the slogan “Go Green” on the box, which will help you instantly catch customers’ attention. This may lead you to drive your sales.

Kraft Box Packaging

Cost-effective

“Kraft box packaging is a budget-friendly option for businesses. Because it is inexpensive, lightweight, and reduces shipping costs.”

– David Johnson

Natural Kraft paper is more affordable than plastic packaging. They are sturdier than regular paper. But their strength and durability don’t add to their weight. The Kraft material won’t cost you much money in terms of shipping. They are easily assemblable and lighter in weight, reducing shipping and labor costs.

Buying Kraft boxes wholesale can deliver a great deal of relief. If you order custom Kraft packaging boxes in bulk, it will lower the price. Apart from that, if you place a wholesale order, many packaging suppliers will offer you discounts and free shipping services. All these factors make Kraft boxes affordable packaging for businesses.

Help in Brand Building

Sustainable packaging can help improve a company’s brand image. For example, a 2022 survey by CGS found that:

“68% of consumers are willing to pay more for products from sustainable brands.”

By using eco-friendly packaging, companies can demonstrate their commitment to environmental responsibility. In addition, if you work on sustainable marketing approaches, you can attract eco-conscious buyers to your brand.

User-friendly

Custom Kraft boxes are popular due to their adaptability and user-friendliness. If a consumer wants the product, it is simple to open. However, as an entrepreneur, you must pay attention to functionality. This is the reason that catches customer attention instantly.

As we all know, people today enjoy making things easier for themselves. Therefore, you can anticipate more customers with your product by using this adaptable box. Your sales will consequently rise over a short period.

Helpful in Customer Retention

Consumers like to engage with brands, as evidenced by the rise of environmental trends. People shop at businesses that adopt sustainable policies and procedures. Any form, whether established or a start-up, needs to prioritize sustainability.

Customizable

Kraft packaging can be manufactured in various colors, dimensions, and shapes. In addition, natural Kraft paper is print-friendly. Using modern printing technology, you can personalize your packaging in several ways. For example, you can print logos, attractive designs, and product details directly on the material.

Let’s take the example of Kraft window boxes which help customers decide on their purchase. You can feature these windows on Kraft boxes in any shape, style, and design. In addition, you can give these boxes a gift appearance by decorating them with ribbons, stickers, and stamps.

How to Design Fascinating Kraft Box Packaging

Now, you understand the importance of Kraft packaging for your business. Now, let’s delve into how to create a fascinating box!

Kraft Box Packaging

Identify Your Brand Goals

The first step in creating a Kraft box is identifying your brand goals. This includes your brand values and target audience. Doing so can create packaging that meets your branding needs.

Use of High-quality Materials

As we are talking, the Kraft packaging is manufactured from durable Kraft paperboard. Kraft paperboard is durable, biodegradable, and highly customizable. The customization ability allows you to design the Kraft boxes the way you want.

Choose a Trendy Packaging Style

The style of your packaging is critical to its success. It should be visually appealing and reflect your brand identity. You can go with tuck tops, mailers, tube packaging, and many more styles. It’s not necessary to go with ordinary shapes like squares. You can go with triangular, circular, or rectangular.

Try to be creative with your packaging design. It will help you to build customer trust in your brand. For instance, if you want to pack cookies and give them as a gift to your loved ones. Kraft gift boxes in gable style can be an exceptional choice. A fascinating packaging style is a way to lead the market.

Go With Additional Features

To make Kraft boxes more eye-grabbing, consider using additional features. This can include foil stamping, embossing, debossing, or spot UV coating. These features can make your packaging stand out on the shelf. In addition, you can add windows, inserts, handles, hang tabs, and many more. All these embellishing features may improve the aesthetic appeal of your packaging.

Test Your Packaging

Before you launch your custom packaging, you must test it with your target audience. This may help you to identify any design or functionality issues. For example, you can check the durability of the box and how much weight it can handle. Then, present them on the shelves and see if they look appealing. So you can make the necessary improvements. Most suppliers give you the 3D mock-up design to evaluate whether the box is created as per your instructions.

The bottom Line!

Due to emerging global warming issues, people are concerned about the environment. Businesses are also heading towards sustainability approaches to win customers’ hearts. Kraft boxes can be a great tactic for becoming a competitive market leader. These custom boxes are eco-friendly and biodegradable. They help you to lead the market as they allow you to work on sustainable marketing approaches.

You need to look for a packaging supplier to design Kraft box packaging per your specifications. When searching for a box supplier, remember the name Half Price Packaging. This company offers premium packaging at affordable prices. Their professionals work hard and try to incorporate the latest trends in designing the packaging.

So, why settle with plastic packaging? Get customers’ attention with Kraft boxes and watch your business reach new heights of success.

Business

PepsiCo Reduces Revenue Projections As North American Snacks And Key International Markets Underperform.

Published

4 months ago

October 8, 2024

Salman

(VOR News) – In the third quarter of this year, Pepsi’s net income was $2.93 billion, which is equivalent to $2.13 per share. This was attributed to the company.

This is in stark contrast to net income of $3.09 billion, which is equivalent to $2.24 per share, during the same period in the previous year. The company’s earnings per share were $2.31 when expenses were excluded.

Net sales decreased by 0.6%, totaling $23.32 billion. Organic sales increased by 1.3% during the quarter when the effects of acquisitions, divestitures, and currency changes are excluded.

Pepsi’s beverage sales fell this quarter.

The most recent report indicates that the beverage and food sectors of the organization experienced a 2% decline in volume. Consumers of all income levels are demonstrating a change in their purchasing habits, as indicated by CEOs’ statements from the previous quarter.

Pepsi’s entire volume was adversely affected by the lackluster demand they encountered in North America. An increasing number of Americans are becoming more frugal, reducing the number of snacks they ingest, and reducing the number of times they purchase at convenience stores.

Furthermore, Laguarta observed that the increase in sales was partially attributed to the election that occurred in Mexico during the month of June.

The most significant decrease in volume was experienced by Quaker Foods North America, which was 13%. In December, the company announced its initial recall in response to a potential salmonella infection.

Due to the probability of an illness, the recall was extended in January. Pepsi officially closed a plant that was implicated in the recalls in June, despite the fact that manufacturing had already been halted.

Jamie Caulfield, the Chief Financial Officer of Pepsi and Laguarta, has indicated that the recalls are beginning to have a lessening effect.

Frito-Lay experienced a 1.5% decline in volume in North America. The company has been striving to improve the value it offers to consumers and the accessibility of its snack line, which includes SunChips, Cheetos, and Stacy’s pita chips, in the retail establishments where it is sold.

Despite the fact that the category as a whole has slowed down in comparison to the results of previous years, the level of activity within the division is progressively increasing.

Pepsi executives issued a statement in which they stated that “Salty and savory snacks have underperformed year-to-date after outperforming packaged food categories in previous years.”

Pepsi will spend more on Doritos and Tostitos in the fall and winter before football season.

The company is currently promoting incentive packets for Tostitos and Ruffles, which contain twenty percent more chips than the standard package.

Pepsi is expanding its product line in order to more effectively target individuals who are health-conscious. The business announced its intention to acquire Siete Foods for a total of $1.2 billion approximately one week ago. The restaurant serves Mexican-American cuisine, which is typically modified to meet the dietary needs of a diverse clientele.

The beverage segment of Pepsi in North America experienced a three percent decrease in volume. Despite the fact that the demand for energy drinks, such as Pepsi’s Rockstar, has decreased as a result of consumers visiting convenience stores, the sales of well-known brands such as Gatorade and Pepsi have seen an increase throughout the quarter.

Laguarta expressed his opinion to the analysts during the company’s conference call, asserting, “I am of the opinion that it is a component of the economic cycle that we are currently experiencing, and that it will reverse itself in the future, once consumers feel better.”

Additionally, it has been noted that the food and beverage markets of South Asia, the Middle East, Latin America, and Africa have experienced a decline in sales volume. The company cut its forecast for organic revenue for the entire year on Tuesday due to the business’s second consecutive quarter of lower-than-anticipated sales.

The company’s performance during the quarter was adversely affected by the Quaker Foods North America recalls, the decrease in demand in the United States, and the interruptions that occurred in specific international markets, as per the statements made by Chief Executive Officer Ramon Laguarta.

Pepsi has revised its forecast for organic sales in 2024, shifting from a 4% growth rate to a low single-digit growth rate. The company reiterated its expectation that the core constant currency profitability per share will increase by a minimum of 8% in comparison to the previous year.

The company’s shares declined by less than one percent during premarket trading. The following discrepancies between the company’s report and the projections of Wall Street were identified by LSEG in a survey of analysts:

SOURCE: CNBC

Business

Old National Bank And Infosys Broaden Their Strategic Partnership.

Published

4 months ago

October 8, 2024

Salman

(VOR News) – Old National Bank, a commercial bank with its headquarters in the Midwest, and Infosys, a firm that specializes in information technology, have recently entered into a strategic expansion of their link, which has been in place for the past four years.

This expansion is more likely to take place sooner rather than later, with the likelihood being higher.

For the purpose of making it possible for Old National Bank to make use of the services, solutions, and platforms that are offered by Infosys, the objective of this expansion is to make it possible for the bank to transform its operations and processes through the application of automation and GenAI, as well as to change significant business areas.

This lets the bank leverage Infosys’ services, solutions, and platforms.

Old National Bank Chairman and CEO Jim Ryan said, “At Old National, we are committed to creating exceptional experiences for both our customers and our fellow employees.”

This statement is applicable to Old National Bank. Infosys is carefully managing the business process innovations that it is putting us through, putting a strong emphasis on efficiency and value growth throughout the process to ensure that it is carried out efficiently.

This is a routine occurrence throughout the entire operation. Because of Infosys’ dedication to our development and success, we are incredibly appreciative of the assistance they have provided.

Old National has been receiving assistance from Infosys in the process of updating its digital environment since the year 2020, according to the aforementioned company.

Ever since that time, the company has been providing assistance. The provision of this assistance has been accomplished through the utilization of a model that is not only powerful but also capable of functioning on its own power.

Infosys currently ranks Old National thirty-first out of the top thirty US banks.

This ranking is based on the fact that Old National is the nation’s largest banking corporation.

It is estimated that the total value of the company’s assets is approximately fifty-three billion dollars, while the assets that are currently being managed by the organization are valued at thirty billion dollars.

Dennis Gada, the Executive Vice President and Global Head of Banking and Financial Services, stated that “Old National Bank and Infosys possess a robust cultural and strategic alignment in the development, management, and enhancement of enterprise-scale solutions to transform the bank’s operations and facilitate growth.”

This remark referenced the exceptional cultural and strategic synergy between the two organizations. Dennis Gada is the one who asserted this claim. This was articulated explicitly concerning the exceptional cultural congruence and strategy alignment of the two organizations.

We are pleased to announce that the implementation of Infosys Topaz will substantially expedite the transformation of Old National Bank’s business processes and customer service protocols. We are exceedingly enthusiastic about this matter. We are quite thrilled about this specific component of the scenario.

Medium-sized banks operating regionally will continue to benefit from our substantial expertise in the sector, technology, and operations. This specific market segment of Infosys will persist in benefiting from our extensive experience. This phenomenon will enable this market sector to sustain substantial growth and efficiency benefits.

SOURCE: THBL

Business

American Water, The Largest Water Utility In US, Is Targeted By A Cyberattack

Published

4 months ago

October 8, 2024

kiaragrace

The largest regulated water and wastewater utility company in the United States stated Monday that it had been the target of a cyberattack, forcing the company to halt invoicing to consumers.

American Water, The Largest Water Utility In US, Is Targeted By A Cyberattack

American Water, based in New Jersey and serving over 14 million people in 14 states and 18 military facilities, said it learned of the unauthorized activity on Thursday and quickly took precautions, including shutting down certain systems. The business does not believe the attack had an impact on its facilities or operations and said employees were working “around the clock” to determine the origin and scale of the attack.

water

The corporation stated that it has alerted legal enforcement and is cooperating with them. It also stated that consumers will not be charged late fees while its systems are unavailable.

According to their website, American Water operates over 500 water and wastewater systems in around 1,700 communities across California, Georgia, Hawaii, Illinois, Indiana, Iowa, Kentucky, Maryland, Missouri, New Jersey, Pennsylvania, Tennessee, Virginia, and West Virginia.

SOURCE | AP