Business
How to Maximize Your Business Potential with WhatsApp Business
In this article, we will explore the immense potential of Download WhatsApp Business and how it can revolutionize your business communication and customer engagement strategies.
WhatsApp Business is a powerful tool that enables businesses to connect with their customers conveniently and personally. With its wide features and functionalities.
WhatsApp Business has become an essential platform for businesses worldwide.
This comprehensive guide will delve into the key benefits, features, and strategies for leveraging WhatsApp Business to outrank your competitors and establish a strong online presence.
Understanding WhatsApp Business
WhatsApp Business is a specialized version of the popular messaging app, WhatsApp, designed specifically for businesses. It provides various tools and features tailored to meet the needs of small and large businesses alike.
With WhatsApp Business, you can create a professional profile, automate responses, organize contacts, and efficiently manage customer interactions.
Key Benefits of WhatsApp Business
Enhanced Customer Communication
WhatsApp Business offers a seamless and direct communication channel between businesses and customers. It lets you connect with your audience in real-time, addressing their queries, providing support, and building strong relationships. By leveraging this platform effectively, you can enhance customer satisfaction and loyalty.
Automated Messaging and Quick Replies
WhatsApp Business enables businesses to automate their messaging and save valuable time. You can set up predefined quick replies to frequently asked questions, ensuring prompt and accurate responses to your customers. This feature streamlines your communication process and enhances efficiency.
Business Profile and Branding
With WhatsApp Business, you can create a professional business profile with essential details such as your company’s name, address, business hours, and website link. This profile helps build trust and credibility with your customers and allows them to easily access important information about your business.
Targeted Marketing and Promotion
WhatsApp Business provides various marketing opportunities to reach your target audience effectively. You can utilize features like WhatsApp Broadcast Lists, where you can send messages to multiple contacts simultaneously, and WhatsApp Status, where you can share updates, offers, and promotions with your customers.
Secure and Private Communication
WhatsApp Business emphasizes user privacy and security, offering end-to-end encryption for all messages exchanged. This reassures customers that their information and conversations with your business are protected, fostering trust and confidence.
Strategies to Outrank Competitors with WhatsApp Business
Now that we have explored the key benefits of WhatsApp Business let’s dive into some effective strategies that can help you outrank your competitors and boost your online visibility.
1. Optimize Your WhatsApp Business Profile
Create a compelling business profile highlighting your unique selling points and key offerings. Incorporate relevant keywords within the profile description to improve your search engine visibility. Ensure your profile image and business information are consistent with your brand identity.
2. Leverage WhatsApp Business Widgets on Your Website
Integrate WhatsApp Business widgets on your website to encourage visitors to connect with you directly. Place these widgets strategically on your web pages, such as the homepage, contact page, or product pages, making it convenient for potential customers to reach out to you.
3. Utilize WhatsApp Business for Customer Support
Prompt and efficient customer support is crucial for any business’s success. Utilize WhatsApp Business as a platform for customer support, allowing customers to reach out to you easily with their queries and concerns. Ensure timely and personalized responses to create a positive customer experience.
4. Engage Customers with Rich Media
WhatsApp Business allows you to share various forms of rich media content, such as images, videos, and audio clips. Leverage this feature to engage and captivate your audience. For example, you can create informative product videos, visually appealing images, or tutorials that showcase your expertise.
5. Implement WhatsApp Business in Marketing Campaigns
Integrate WhatsApp Business into your marketing campaigns to drive engagement and conversions. For instance, you can offer exclusive promotions or discounts to customers who join your WhatsApp broadcast list. This strategy helps build a loyal customer base and encourages word-of-mouth referrals.
6. Encourage Customer Reviews and Testimonials
Positive reviews and testimonials play a significant role in building trust and credibility. Encourage satisfied customers to leave reviews or provide testimonials on your WhatsApp Business profile. This social proof can influence potential customers and enhance your online reputation.
Conclusion
WhatsApp Business presents immense opportunities for businesses to enhance customer communication, streamline operations, and stay ahead of competitors.
By leveraging its powerful features and implementing effective strategies, you can establish a strong online presence, outrank your competitors, and unlock the full potential of WhatsApp Business.
Embrace this platform, connect with your customers on a deeper level, and propel your business toward success.
Remember, success with WhatsApp Business is not just about creating high-quality content but also about consistent implementation and engagement with your target audience.
Embrace the power of WhatsApp Business, and watch your business flourish!
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Business
PepsiCo Reduces Revenue Projections As North American Snacks And Key International Markets Underperform.

(VOR News) – In the third quarter of this year, Pepsi’s net income was $2.93 billion, which is equivalent to $2.13 per share. This was attributed to the company.
This is in stark contrast to net income of $3.09 billion, which is equivalent to $2.24 per share, during the same period in the previous year. The company’s earnings per share were $2.31 when expenses were excluded.
Net sales decreased by 0.6%, totaling $23.32 billion. Organic sales increased by 1.3% during the quarter when the effects of acquisitions, divestitures, and currency changes are excluded.
Pepsi’s beverage sales fell this quarter.
The most recent report indicates that the beverage and food sectors of the organization experienced a 2% decline in volume. Consumers of all income levels are demonstrating a change in their purchasing habits, as indicated by CEOs’ statements from the previous quarter.
Pepsi’s entire volume was adversely affected by the lackluster demand they encountered in North America. An increasing number of Americans are becoming more frugal, reducing the number of snacks they ingest, and reducing the number of times they purchase at convenience stores.
Furthermore, Laguarta observed that the increase in sales was partially attributed to the election that occurred in Mexico during the month of June.
The most significant decrease in volume was experienced by Quaker Foods North America, which was 13%. In December, the company announced its initial recall in response to a potential salmonella infection.
Due to the probability of an illness, the recall was extended in January. Pepsi officially closed a plant that was implicated in the recalls in June, despite the fact that manufacturing had already been halted.
Jamie Caulfield, the Chief Financial Officer of Pepsi and Laguarta, has indicated that the recalls are beginning to have a lessening effect.
Frito-Lay experienced a 1.5% decline in volume in North America. The company has been striving to improve the value it offers to consumers and the accessibility of its snack line, which includes SunChips, Cheetos, and Stacy’s pita chips, in the retail establishments where it is sold.
Despite the fact that the category as a whole has slowed down in comparison to the results of previous years, the level of activity within the division is progressively increasing.
Pepsi executives issued a statement in which they stated that “Salty and savory snacks have underperformed year-to-date after outperforming packaged food categories in previous years.”
Pepsi will spend more on Doritos and Tostitos in the fall and winter before football season.
The company is currently promoting incentive packets for Tostitos and Ruffles, which contain twenty percent more chips than the standard package.
Pepsi is expanding its product line in order to more effectively target individuals who are health-conscious. The business announced its intention to acquire Siete Foods for a total of $1.2 billion approximately one week ago. The restaurant serves Mexican-American cuisine, which is typically modified to meet the dietary needs of a diverse clientele.
The beverage segment of Pepsi in North America experienced a three percent decrease in volume. Despite the fact that the demand for energy drinks, such as Pepsi’s Rockstar, has decreased as a result of consumers visiting convenience stores, the sales of well-known brands such as Gatorade and Pepsi have seen an increase throughout the quarter.
Laguarta expressed his opinion to the analysts during the company’s conference call, asserting, “I am of the opinion that it is a component of the economic cycle that we are currently experiencing, and that it will reverse itself in the future, once consumers feel better.”
Additionally, it has been noted that the food and beverage markets of South Asia, the Middle East, Latin America, and Africa have experienced a decline in sales volume. The company cut its forecast for organic revenue for the entire year on Tuesday due to the business’s second consecutive quarter of lower-than-anticipated sales.
The company’s performance during the quarter was adversely affected by the Quaker Foods North America recalls, the decrease in demand in the United States, and the interruptions that occurred in specific international markets, as per the statements made by Chief Executive Officer Ramon Laguarta.
Pepsi has revised its forecast for organic sales in 2024, shifting from a 4% growth rate to a low single-digit growth rate. The company reiterated its expectation that the core constant currency profitability per share will increase by a minimum of 8% in comparison to the previous year.
The company’s shares declined by less than one percent during premarket trading. The following discrepancies between the company’s report and the projections of Wall Street were identified by LSEG in a survey of analysts:
SOURCE: CNBC
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Old National Bank And Infosys Broaden Their Strategic Partnership.
Business
Old National Bank And Infosys Broaden Their Strategic Partnership.

(VOR News) – Old National Bank, a commercial bank with its headquarters in the Midwest, and Infosys, a firm that specializes in information technology, have recently entered into a strategic expansion of their link, which has been in place for the past four years.
This expansion is more likely to take place sooner rather than later, with the likelihood being higher.
For the purpose of making it possible for Old National Bank to make use of the services, solutions, and platforms that are offered by Infosys, the objective of this expansion is to make it possible for the bank to transform its operations and processes through the application of automation and GenAI, as well as to change significant business areas.
This lets the bank leverage Infosys’ services, solutions, and platforms.
Old National Bank Chairman and CEO Jim Ryan said, “At Old National, we are committed to creating exceptional experiences for both our customers and our fellow employees.”
This statement is applicable to Old National Bank. Infosys is carefully managing the business process innovations that it is putting us through, putting a strong emphasis on efficiency and value growth throughout the process to ensure that it is carried out efficiently.
This is a routine occurrence throughout the entire operation. Because of Infosys’ dedication to our development and success, we are incredibly appreciative of the assistance they have provided.
Old National has been receiving assistance from Infosys in the process of updating its digital environment since the year 2020, according to the aforementioned company.
Ever since that time, the company has been providing assistance. The provision of this assistance has been accomplished through the utilization of a model that is not only powerful but also capable of functioning on its own power.
Infosys currently ranks Old National thirty-first out of the top thirty US banks.
This ranking is based on the fact that Old National is the nation’s largest banking corporation.
It is estimated that the total value of the company’s assets is approximately fifty-three billion dollars, while the assets that are currently being managed by the organization are valued at thirty billion dollars.
Dennis Gada, the Executive Vice President and Global Head of Banking and Financial Services, stated that “Old National Bank and Infosys possess a robust cultural and strategic alignment in the development, management, and enhancement of enterprise-scale solutions to transform the bank’s operations and facilitate growth.”
This remark referenced the exceptional cultural and strategic synergy between the two organizations. Dennis Gada is the one who asserted this claim. This was articulated explicitly concerning the exceptional cultural congruence and strategy alignment of the two organizations.
We are pleased to announce that the implementation of Infosys Topaz will substantially expedite the transformation of Old National Bank’s business processes and customer service protocols. We are exceedingly enthusiastic about this matter. We are quite thrilled about this specific component of the scenario.
Medium-sized banks operating regionally will continue to benefit from our substantial expertise in the sector, technology, and operations. This specific market segment of Infosys will persist in benefiting from our extensive experience. This phenomenon will enable this market sector to sustain substantial growth and efficiency benefits.
SOURCE: THBL
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American Water, The Largest Water Utility In US, Is Targeted By A Cyberattack
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Business
American Water, The Largest Water Utility In US, Is Targeted By A Cyberattack

The largest regulated water and wastewater utility company in the United States stated Monday that it had been the target of a cyberattack, forcing the company to halt invoicing to consumers.
American Water, The Largest Water Utility In US, Is Targeted By A Cyberattack
American Water, based in New Jersey and serving over 14 million people in 14 states and 18 military facilities, said it learned of the unauthorized activity on Thursday and quickly took precautions, including shutting down certain systems. The business does not believe the attack had an impact on its facilities or operations and said employees were working “around the clock” to determine the origin and scale of the attack.
According to their website, American Water operates over 500 water and wastewater systems in around 1,700 communities across California, Georgia, Hawaii, Illinois, Indiana, Iowa, Kentucky, Maryland, Missouri, New Jersey, Pennsylvania, Tennessee, Virginia, and West Virginia.
SOURCE | AP
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