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Usefulness of the 3D Product Modeling for eCommerce Business

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This is changing internet shopping. To distinguish out in a competitive marketplace, businesses are increasingly resorting to new creative technology. 3D product modeling is a leading visual marketing approach that may motivate consumers. 3D technology often coexists with augmented reality (AR).

Using 3D Models for eCommerce and AR are already experiencing great benefits. We researched that using 3D models increased average time on a website by 21%, with conversion rate by 33% by developing 3D representations of its goods.

3D product design advantages

To a newbie, turning your products online into 3D models may seem tedious and technologically complex.

Thankfully, you might have some of the photos needed to build 3D models. Even if you don’t, the advantages of 3D product modeling outweigh the costs.

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Modeling your goods in 3D

3D models outperform conventional photography in terms of realism.

3D models enable you to show your goods from all angles, providing customers with more knowledge than 2D photographs. 3D models are accurate in size, form, and color and may be utilized to create AR experiences, which enable consumers to see products in their own homes.

3D models on product websites help customers select the correct goods by giving them a realistic view of the product in many colors. 3D models enable customers to test before they purchase.

3D Product Modelling for Display Ads

Build a display ad using your 3D inventory models. It’s now much more straightforward with Google Swirl, a new tool for creating beautiful 3D ads.

MG Motor teamed up with Poplar Studio to develop a compelling 3D commercial for their compact crossover SUV that lets viewers zoom in, spin, and pan around the vehicle.

The campaign had an eight-fold interaction rate across rich media. These findings are typical of a 3D display ad. Customers are 27% more inclined to buy after interacting with a 3D model and 66% more likely to buy after seeing a product in AR.

3D product modeling boosts Google rankings

Including 3D models is a simple method to improve your website’s SEO. Google now searches websites for 3D models and favors those that use the technology.

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3D product modeling gives you an edge

So it should come as no surprise that having 3D models on your retail site gives you a competitive edge over others that utilize pictures or videos.

More than 80% of consumers use 3D views on product pages. A 3D interactive depiction is preferred by over 90% of consumers. 3D models have also been shown to double product page conversion rates.

With the ability to create color variants, animations, and immersive virtual reality experiences from the same 3D model, turning your goods into 3D models may be a profitable one-time investment.

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How to Begin

How can you convert your existing product catalog to 3D product modeling?

As said before, all you need are high-quality photos. To make the process as easy as possible, engage with an agency that can provide high-quality materials fast and affordably.

When comparing similar services, keep in mind that most use an internal staff of 3D modelers. Sadly, this setup limits their capacity to scale and create better goods quickly.

Also, widely accessible 3D scanners for photogrammetry will drive much of this development. This technique is quick and inexpensive, but it has limits, such as reflecting materials and tiny, complex features that need human 3D work from designers.

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Artist Anna Chekh Showcases “Diversity of Shadow Man” at Icon Siam

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Artist Anna Chekh
Anna Chekh presents "Diversity of Shadow Man"

International contemporary artist Anna Chekh presents “Diversity of Shadow Man.” The artist showcases her trendy 3D art objects, a large Shadow Man sculpture, digital art, art prints, and innovative 3D pictures at the ArtVentureNFT gallery (1st floor, Icon Siam).

Step into the captivating world of “Shadow Man” by international contemporary artist Anna Chekh, where her iconic art character unveils the rich tapestry of her artistic vision. This enigmatic figure symbolizes curiosity and exploration of the world while steadfastly guarding his private life and values, embodying a faceless hero for the public. Shadow Man reflects the spirit of our generation, resonating with profound insights and captivating storytelling.

Artist Anna Chekh

The exhibition features a collection of unique art objects from Chekh’s acclaimed ‘Shadow Man’ series, previously showcased at prestigious international venues including DIFC Art Nights in Dubai and the Victoria & Albert Museum in London. Soon, this compelling collection will be presented in Miami, New York, and Venice.

Artist Anna Chekh

Alongside the ‘Shadow Man’ series, Anna Chekh presents a captivating selection of paintings, art prints, and digital artworks. Delve into the symbolic narrative crafted by Chekh, blending neo-symbolism with surrealistic elements to offer a profound visual journey into the human psyche and societal themes.

Artist Anna Chekh

As a multidisciplinary artist, Anna Chekh extends her creative vision across various mediums, from traditional canvases and sculptures to cutting-edge NFTs, interactive installations, and innovative web 3.0 projects.

Her artworks, celebrated for their depth and innovation, have been showcased at esteemed venues worldwide from New York and Tokyo to Bangkok and Dubai, including the Carrousel du Louvre in Paris.

Anna has received numerous prestigious awards, including Best Innovative NFT 2024 and Best Phygital NFT 2023 (Dubai, Burj Khalifa).

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The Enduring Appeal of Custom Vinyl Stickers: Creativity on a Stick

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The Enduring Appeal of Custom Vinyl Stickers: Creativity on a Stick

In a digital age where personal and business branding evolves at lightning speed, one tactile marketing tool has remained as relevant and effective as ever: custom vinyl stickers. Versatile, durable, and colorful, these stickers offer an impactful way to convey messages, demonstrate personality, and even enhance brand visibility. This detailed exploration of custom vinyl stickers will reveal why they continue to be a preferred choice for both individuals and businesses, detailing their uses, benefits, and creative possibilities.

The Allure of Vinyl Stickers

Vinyl stickers aren’t just popular; they are a phenomenon in their own right. Their robustness and aesthetic appeal make them ideal for a wide range of applications, from car decals to storefront decorations. Here’s why they stand out:

Durability: Vinyl is a strong, flexible material resistant to environmental factors like UV rays and moisture. This makes vinyl stickers perfect for both indoor and outdoor use, as they don’t fade quickly or peel off easily.

Quality: The quality of printing on vinyl is generally higher than on other materials. Colors appear brighter and more vibrant, which is crucial for capturing attention and conveying specific styles or brands.

Customization: The adaptability of vinyl allows for a myriad of customization options in size, shape, color, and finish. Whether you need a glossy finish to catch the light or a matte finish to reduce glare, vinyl stickers can be tailored to meet specific requirements.

Uses of Custom Vinyl Stickers

The uses of custom vinyl stickers are as varied as they are imaginative. Here are some of the most popular applications:

Personal Use:

  • Vehicle Decals: Custom vinyl stickers are often used to decorate cars, motorcycles, and bicycles, allowing enthusiasts to showcase their unique style or membership in clubs and communities.
  • Home Decor: Vinyl stickers can be applied to walls, furniture, and appliances, making them an easy way to revitalize a space without permanent changes.
  • Personal Belongings: Laptops, phone cases, and water bottles are commonly adorned with vinyl stickers to personalize everyday items.

Business Use:

  • Branding: Businesses use custom vinyl stickers as a cost-effective branding tool. Placing logo stickers on products, packaging, and even at physical locations enhances brand visibility.
  • Promotions: Companies often give away vinyl stickers as part of promotional campaigns. Because they are seen as a value-added item, stickers can improve customer satisfaction and retention.
  • Wayfinding: Vinyl stickers are excellent for directional purposes within businesses, helping guide customers and creating a more organized space.

The Design Process: From Concept to Completion

Creating custom vinyl stickers is an art form that involves several steps to ensure the final product perfectly captures the intended aesthetic and functional needs.

Designing the Artwork: The first step involves designing the artwork. This can be done using graphic design software like Adobe Illustrator or Photoshop. The design must consider the intended size of the sticker to ensure that details are not lost in translation from screen to print.

Choosing the Right Vinyl: There are different types of vinyl, each suitable for different conditions. For instance, cast vinyl is better for outdoor use due to its ability to withstand harsher conditions, whereas calendared vinyl might be sufficient for indoor use.

Printing and Cutting: Once the design is finalized, it’s printed using high-quality digital printers. After printing, the stickers are cut into the desired shape. Precision cutting is essential, especially for complex designs or shapes.

Quality Control: Before the stickers are packaged and sent out, they undergo quality control checks to ensure that every sticker meets the set standards of durability, color accuracy, and adhesion.

Creative Ideas for Vinyl Sticker Designs

Seasonal Themes: Capitalize on holiday seasons by creating themed stickers that can be used as part of promotional packages or as seasonal decorations.

Inspirational Quotes: Stickers with motivational quotes are perennial favorites. They can serve as personal reminders or inspirational gifts for others.

Artistic Collaborations: Collaborating with artists to create limited-edition sticker designs can add an exclusivity factor that appeals to collectors and enthusiasts.

Eco-Friendly Messages: With increasing awareness of environmental issues, stickers promoting eco-friendly practices or green branding can resonate well with a conscientious audience.

Conclusion

The charm of custom vinyl stickers lies in their simplicity and the profound impact they can have. Whether used to inject a bit of fun into personal items, add a professional touch to business products, or anything in between, vinyl stickers are an excellent choice for those looking to make a statement in a durable, customizable, and cost-effective way. As they continue to stick around in various forms, it’s clear that when it comes to making a mark, few options are as enduring—and adhesive—as vinyl stickers.

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Exploring Cloud Imagery and Cultural Expression: An Interview with Huaqi Liu

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Exploring Cloud Imagery and Cultural Expression: An Interview with Huaqi Liu

Today, we have the pleasure of interviewing Huaqi Liu, a talented artist whose journey into the world of painting began at the age of 16. Over the years, Liu has explored various artistic styles, beginning with traditional Chinese painting. As he delved deeper into his craft, his journey led him to evolve his artistic expression, and Liu’s passion for painting endured and flourished. This evolution has been marked by a natural progression, driven by his inner creative spark and ongoing exploration of different artistic mediums and techniques.

Q: Could you discuss some of the awards and recognition you’ve received in recent years, such as the Mayoral Certificate of Recognition from the City of Baltimore in 2022?

Huaqi Liu: The Mayoral Certificate of Recognition was my project where I taught children to draw and handled technical aspects like video tech. We connected children from Baltimore and Korea through artwork exchanges, culminating in an exhibition of the children’s art.

Q: In 2023, you gave a lecture titled “Clouds and Chinese Destiny” at the GFA department of the Maryland Institute College of Art. What was the focus of this lecture?

Huaqi Liu: I was invited by a friend who teaches at MICA. I shared my experiences from struggling to integrate into the American environment during my undergraduate studies to eventually applying for exhibitions. During the interactive session, students were interested in my projects, which led to discussions about my artwork. I shared the story about why I chose clouds as my subject, and what’s the meaning in Chinese traditional aesthetic.

Q: What style or genre of painting are you currently studying or practicing, and how would you define your own style?

Huaqi Liu: I don’t confine myself to a particular genre. Six years ago, I might have called myself an abstract artist, but now I feel it’s unnecessary to frame myself in that way.

Q: Who are some of your favorite and least favorite artists, and why?

Huaqi Liu: My top favorite artist is René Magritte because of his journey from wealth to poverty and his determination to pursue art with just a pen. I admire his innovation, especially his use of light strokes. Monet’s use of color and brushstrokes also influences my work, capturing the atmosphere and romanticism that I seek. I’m not fond of art that depicts violence or explicit sexuality as I find these themes aesthetically tiresome. I prefer art that allows for interpretation and symbolism, fostering a connection between the artist and the viewer.

Q: You have numerous publications, such as the academic paper “Cloud-infused artistry: unraveling the enigmatic bond between destiny and oil painting” in 2024. Could you share the significance of these awards and publications, along with the stories behind them?

Huaqi Liu: “Cloud-infused artistry” is an academic paper I wrote at the end of 2023, published in the CPCI journal. It provides a detailed explanation of my artwork, including my techniques using clouds and colors, and explores contemporary artists’ interest in clouds. For instance, there’s a contemporary artist who visualizes weather patterns with computer-generated lines, reflecting my own interest in clouds and their connection to human fate.

Q: How do you understand the role of this art form in society, and what value does it bring to you in terms of joy or fulfillment?

Huaqi Liu: Painting is a form of emotional output for me. It’s a sanctuary in the chaos of life, allowing me to express myself authentically. Though it can be stressful, I find solace in the process. Through my art, I aim to showcase my cultural contributions as an immigrant in America and my appreciation for multiculturalism. I hope when people see my work, they can resonate with me, that’s my goal.

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